Who says telemarketing has to be torture?
The phone can be an amazing marketing tool. It leverages a personal touch, has a high response rate, and tends to generate results quickly. The phone can also create frustration — even dread.
Based on training workshops, and continually informed by changes in the calling environment, this book provides what’s needed for success. Topics include:
Available in print and for your favorite ereader.
“This superb book hits the nail right on the head. It's loaded with real truths, honest insights, and profitable ideas that will transform your attitude about cold calling... It's fun to read and it will be even more fun to make bank deposits based upon what you learn.”
Jay Conrad Levinson,
author, Guerrilla Marketing
“If you dread or fear cold calling, Shawn's book will help jump-start you into action.”