Who says telemarketing has to be torture?
Whether you’re making B2B or B2C cold calls, this book covers what you need for success:
- How to feel way more comfortable making cold calls
- How to dump the myths that hold you back
- How to create terrific, un-canned scripts that engage prospects
- How to work with “gatekeepers”
- Voicemail pros and cons — and how to get return calls
- How to qualify prospects without also annoying the heck out of them
- How to prevent many objections, and how to handle the rest
- How to create your very own telemarketing plan that will actually work
(Published under Shawn’s maiden name, Shawn A. Greene)
More from readers
“…gives you a step-by-step process to put together your scripts and handle objections. She also breaks everything down so you know how calling succeeds and why certain things are important to do. I really like Shawn’s straightforward approach and sense of humor.”
“I’m a Shawn Greene junkie! Any chance I get – a talk, workshop, book – I’m all over it. Shawn zaps in fresh energy and new things I can apply to my business every time.”