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So far savage has created 58 blog entries.

Two CRM that Actually Make You Happy

There are two CRM I recommend: Less Annoying CRM (LACRM) and Nutshell. I’ll cover what they have in common and then contrast the two. LACRM and Nutshell are designed for small, medium and large businesses. Their target market is not enterprise-size companies, so you will not be stuck with overly-insistent defaults or a high number of [...]

Two CRM that Actually Make You Happy2019-09-16T16:17:06-07:00

Why Calling B2B and B2C are (not) Different

(Excerpt from book) My favorite cold calling myth is this one: calling B2B is different from calling B2C. The idea behind this myth is when calling business owners, C-suite, and other executives we need to use a sophisticated approach because these guys are intelligent. We need to get right to the point because these guys are [...]

Why Calling B2B and B2C are (not) Different2019-06-12T16:29:28-07:00

What’s a sales pro doing in instructional design?

How did Shawn Greene, salesperson, add "instructional design" to her toolkit? Here's the scoop: "After many years as a high-performing sales rep I became interested in why sales methods work or fail, and how to teach others to thrive in sales. This inspired a transition into training, a role that allowed me to apply a broader range of [...]

What’s a sales pro doing in instructional design?2019-08-13T07:45:13-07:00

Articulate vs. Captivate: Which is Better?

Several months back, I posted a simple question in two LinkedIn ATD groups: Articulate or Captivate – which do you like better, and why? I asked because I wanted to refresh familiarity with these apps. Though I had used Captivate and Articulate in the past, it had been about five years (just so happened they weren’t [...]

Articulate vs. Captivate: Which is Better?2019-06-12T16:29:29-07:00